Unlike most other cancer awareness campaigns, the Challenge focuses on communication, not fundraising. Students create a piece of audio, video, or visual art that addresses one of this year’s chosen topics and will spark conversation about the early detection of cancer, or ways to reduce risk of developing it later in life.
By providing a unique, engaging, and fun alternative to traditional awareness campaigns, we hope to encourage teens and young adults to step up, take control of their own health, and help educate their communities.